Thirty perspectives.
One vision of India.
The Swarnalok design began with a competition at École Intuit Lab, the design school in Mumbai. About 30 students responded to a brief: express what makes India great.
The selected concept brought Indian monuments on one side into conversation with modern India on the other. It connected the country’s inherited heritage with its present and future.
Over the following six months, the design was refined to make sure the note represented India with care. The result is a cultural keepsake, seen through the eyes of a new generation of designers.